What I like the most about coaching my top-level clients is the amount of information I gain from our discussions. Naturally, I impart various tips, strategies, insight, and insights, but there are also many times I reach for my pen and paper to record something that one of us has said during our conversation.
Here are seven gold nuggets from recent conversations with my clients.
1. In a sales meeting, remember that your client is in a state of vulnerability, fear, and, often, shame.
Salespeople don’t attend meetings for fun. They are there because they require something. At some point, they’re frustrated. They’re struggling. There is a shortage. They’re at a point of vulnerability. They are often sharing things that they won’t divulge to anyone else. If they were doing well, they wouldn’t be sharing their secrets with you. They’re showing their flaws.
You must respect them and assist them in comprehending the severity of the pain they are experiencing. This is not done to be cruel, but to assist them in finding an escape route. Be kind and don’t hesitate to help. They have come to you seeking assistance. If you’re the person to assist, then you should provide them with the opportunity to receive service and solve the issue that they’re facing. Provide them with a solution. Be authentic. Be honest. Be patient and strong. They require your assistance. Let them know what you can do to help them and how much it will cost, then let them decide.
2. Perfectionism and procrastination are the two main reasons for not making progress.
Procrastination and perfectionism feed on each other. Both of them hinder progress. If you are seeing perfectionists or procrastination rearing your head, ask yourself, what’s keeping you from making progress? Do you want to get it right? What could happen if you were to decide that it was the right thing to do? Although it’s true that perfectionism and procrastination thwart progress, it is possible to triumph if you let it.
3. You can begin to market the solution as soon you are aware of the benefits.
It is not necessary to read or study before you can sell it. If you’re confident that you will be able to deliver when it is time to show the product you have offered, you are able to promote the benefits now. It’s not necessary to know every single aspect. It’s important to know that you’re capable, that you’ll be able to achieve it, and that you have the resources to complete it.
4. Don’t put obstacles in your way.
What are the chances that you’ll be able to do this after doing more research or doing another thing? It seems reasonable, but in reality, you’re purposefully (but perhaps not conscious) creating obstacles within your own path. Do you have the tools you require to complete your next move?
5. Stop measuring your worth according to the things you’re trying to avoid.
One of my clients was dissatisfied with the way her company and its programs were designed. She was not happy with the way she was doing and was unhappy with the results that her clients were seeing.
In the process of restructuring her business and imposing prices on her new products, we discovered that we had created exactly the same thing she had. We must put a stop to our automatic tendency to go ahead and take a moment to consider that even though technically, what she was using was correct, it wasn’t doing what she wanted it to. We must look at the direction she was taking and shift our thoughts to reflect on the new world. We needed to comprehend she could offer her clients when having her as a consultant. It’s crucial not to evaluate yourself solely on prior results. You should also look at the way you interact with your clients now and what you would like to do when working with them in the future.
Remember, you are much more than the past work you’ve done. You are more than customers from the past. What can you provide to the world today?
6. It is impossible to be in control until you know enough to take control.
One of the primary reasons why many of my clients decided to go into business for themselves was to control their own destiny. They wanted to be in control of their daily routine. They tried to manage their work hours and the people they had contact with. They wanted to be in control of the work they carried out. Running your own business can give you power; however, to take control, you require the proper knowledge. If you don’t have that information, you’ll be a victim of your company clients, your products, and your bank account.
Find people who can guide you through the things you require to learn. Receive guidance and guidance to help you gain information. The knowledge you gain will help you take control.
7. Cheap does not equal quality.
This is something you already know, and I have been there, but it requires repeated. There are instances when it is sensible to save money and take cheap, and there are occasions when it is essential to spend more money and acquire high-quality.
What do you take away from your customers?